About

As a recently established New Zealand Company, Sound Choice Pro Audio’s Australia and New Zealand staff bring with them over 40 years experience in the professional audio and sound reinforcement industry and have been working for many years on a wide range of projects not only in New Zealand and Australia but worldwide.  Our involvement includes design, engineering, installation and commissioning of small to very large projects including venues such as schools, auditoriums, lecture theatres, churches and stadiums.

 Whether it be a simple one-off purchase from the internet or a comprehensive design and installation of a system, our competent staff will be pleased to assist you with your specific needs. 

 With our New Zealand warehouse situated in the Christchurch area, we exclusively distribute the top brands throughout New Zealand and our Australian warehouse covers Australia and the South Pacific region:                                                

These quality products are well-known and highly regarded in many overseas countries and we are thrilled to now be in a position to distribute them in our region. We hope you will be just as pleased to receive an alternative to the current market availability at a competitive price.

Meet Our Team

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Tony Edwards

Director SCPA-NZ
Tony Edwards has been a Company Director of Several companies over the past 15 years which has given him a broad range of skills and abilities. During this time he has actively been involved in the AV Industry firstly as a Musician (32 years) and then as system designer and integrator.

Since 2010, Tony has been the Director of Audio Concepts Ltd Australia being based on the Gold Coast. During this time Audio Concepts successfully tendered numerous Theatre Fit out Contracts as well as multiple School and Church installations. Most of the equipment sold during this time was from the B3 Product range. In 2016 Tony sold Audio Concepts after deciding to focus on SCP Audio NZ Ltd and returned back to Christchurch New Zealand to take up the Position of Director of Sound Choice Pro Audio New Zealand.
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Brett Harvey

Project Manager
Brett Harvey has worked in the Audio-Visual industry for the past 28 years, bringing a vast amount of experience to the team. Brett’s previous roles have seen him selling commercial AV equipment to integration companies, through to owning his own company installing AV and Automation within the domestic and commercial markets.

Brett has worked for The PA People NZ Limited from 1998 to 2007. This included providing Audio-Visual services to the commercial market, for example stadiums, churches, hospitality, conference centres and boardrooms.

More recently, Brett was part of SOSIMO Ltd from 2007 to 2019, where he was a specialist in Residential Audio Visual and Home Automation. Outside of work, Brett enjoys the outdoors such as; skiing and mountain biking, along with spending time with his kids.
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Russell Williams

Sales Director
Previously worked at Shipleys Audio and Visual Systems Ltd. Key sales role developing, building and maintaining relationships with key clients, consultants, architects and suppliers. Project manage all the larger commercial projects undertaken by the company with aspects covering Audio, Video, Lighting and Automation.

Projects management includes initial pricing, contract negotiation, planning installation and developing system diagrams, negotiating installation time schedule with client and planning workload, ordering equipment and preparing and tracking progress invoices, final acceptance checks and completing as-built drawings and documentation.

Oversee the technical aspects of all other projects managed by other account managers and advise / intervene when necessary to ensure account managers and installation technicians keep on track completing as-built drawings and documentation.
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